Moroccan venture capital fund Al Mada Ventures led the $12 million Series A funding round announced by advertising data company Journify on November 3, 2026. Returning investor Silicon Badia co-led the investment, with Shorooq, Bunat Ventures, Du Ventures and Oraseya Capital also taking part.
Journify plans to use the capital to expand into the United States and Europe and develop the artificial intelligence tools behind its platform. Headquartered in San Francisco, with offices in Dubai and Riyadh, the company helps advertisers transmit sales and conversion data to major advertising platforms.
The round brings new backers together with existing shareholders. Shorooq and Bunat Ventures increased their investments, while Du Ventures and Oraseya Capital joined the shareholder group. For Al Mada Ventures, the deal represents a further investment in digital technology beyond the Moroccan market.
More than 100 business customers
Journify says the financing valued the company at four times its previous valuation, without disclosing the valuation itself. Silicon Badia also reports that revenue has grown more than fivefold since its initial investment. The company says more than 100 businesses now use its platform, including ecommerce brands and retailers.
Founded in 2022 by Taoufik El Jamali, Amine Chouki and Omar Al Shoubaki, Journify connects data from online stores, physical shops and business systems to advertising services including Google, Meta, TikTok and Snap. Its technology uses artificial intelligence to identify problems with conversion data and improve the transmission of that information between services.